Privacy Policy

This Privacy Policy describes our policies and procedures on the collection, use, and disclosure of your information when you use the service and tells you about your privacy rights and how the law protects you.

We use your personal data to provide and improve the service. By using the service, you agree to the collection and use of information in accordance with this Privacy Policy. This Privacy Policy has been created with the help of the Free Privacy Policy Generator.

Interpretation and Definitions

Interpretation
The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or plural.

Definitions
For the purposes of this Privacy Policy:

Account means a unique account created for you to access our service or parts of our service.

Affiliate means an entity that controls, is controlled by or is under common control with a party, where “control” means ownership of 50% or more of the shares, equity interest, or other securities entitled to vote for election of directors or other managing authority.

Company (referred to as either “the company”, “we”, “us” or “our” in this agreement) refers to Serpcore operates the https://www.serpcore.com website (the “Service”).

Cookies are small files that are placed on your computer, mobile device, or any other device by a website, containing the details of your browsing history on that website among its many uses.

Device means any device that can access the service, such as a computer, cellphone, or digital tablet.

Personal data is any information that relates to an identified or identifiable individual.

Service refers to the website.

Service Provider means any natural or legal person who processes the data on behalf of the company. It refers to third-party companies or individuals employed by the company to facilitate the service, to provide the service on behalf of the company, to perform services related to the service, or to assist the company in analyzing how the service is used.

Usage data refers to data collected automatically, either generated by the use of the service or from the service infrastructure itself (for example, the duration of a page visit).

Website refers to Serpcore, accessible from https://www.serpcore.com

You means the individual accessing or using the service, or the company, or other legal entity on behalf of which such individual is accessing or using the service, as applicable.

Collecting and Using Your Personal Data

Types of Data Collected
Personal Data
While using our service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to:

Email address
First name and last name
Phone number
Usage data

Usage Data
Usage data is collected automatically when using the service.

Usage data may include information such as your device’s Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.

When you access the service by or through a mobile device, we may collect certain information automatically, including but not limited to the type of mobile device you use, your mobile device’s unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers, and other diagnostic data.

We may also collect information that your browser sends whenever you visit our service or when you access the service by or through a mobile device.

Analysis Tools and Advertising

Google Tag Manager

We utilize Google Tag Manager, provided by Google Ireland Limited, to integrate tracking and analytics tools into our website. Google Tag Manager does not create user profiles, store cookies, or conduct any direct analysis. Its function is limited to managing and deploying integrated tools. However, it does process your IP address, which may be transferred to Google’s parent company in the U.S.

The use of Google Tag Manager is based on our legitimate interest in efficiently managing website tools under Art. 6(1)(f) GDPR. If you have given consent, processing will be based on Art. 6(1)(a) GDPR and Section 25(1) TDDG, particularly where cookie storage or device access (e.g., device fingerprinting) is involved. You may revoke your consent at any time.

Google complies with the “EU-US Data Privacy Framework” (DPF), which ensures adherence to EU data protection standards when data is processed in the U.S. More information is available here.

Google Analytics

Our site uses Google Analytics, a service provided by Google Ireland Limited, to analyze user behavior. We receive data on page views, session duration, devices used, and user locations, which are linked to users’ devices but not directly to user IDs.

Google Analytics also tracks user interactions like mouse movements and clicks. Google may use machine learning to supplement collected data. Collected information is transferred to Google servers in the U.S. as necessary, based on standard contractual clauses set by the EU Commission. Consent is required for its use under Art. 6(1)(a) GDPR and Section 25(1) TDDG and can be revoked anytime.

Google also employs IP anonymization within the EU and EEA, truncating IP addresses before transmission to the U.S. In exceptional cases, full IP addresses may be transmitted and shortened there. You can prevent data collection by installing a browser plugin available here. For more details, view Google’s privacy policy.

Google AdSense

Our site uses Google AdSense, provided by Google Ireland Limited, to display targeted ads. These ads are tailored based on your browsing behavior, location, and search terms. Google AdSense uses cookies and other tracking technologies to assess traffic and display relevant ads.

Data collected by Google AdSense, including your IP address, is transferred to Google’s U.S. servers. Google may share this data with third parties but will not merge your IP with other personal data. The service is used with your consent under Art. 6(1)(a) GDPR and Section 25(1) TDDG, which can be withdrawn at any time. For more information on data transfers and protection, visit Google’s privacy page.

Google Conversion Tracking

This site uses Google Conversion Tracking, also provided by Google Ireland Limited, to analyze user actions on our site, such as clicks and product purchases. This information helps generate conversion statistics, which indicate the number of users interacting with our ads. No personal data that can identify users is provided to us. Google uses cookies or similar recognition technologies for this tracking.

This service operates with your consent under Art. 6(1)(a) GDPR and Section 25(1) TDDG. Consent can be revoked at any time. More details on Google’s privacy practices can be found here.

Google is certified under the “EU-US Data Privacy Framework” (DPF), ensuring compliance with EU data protection standards when processing data in the U.S. Learn more here.

Cookies
We use cookies to track the activity on our service and store certain information.

Cookies or Browser Cookies: A cookie is a small file placed on your device. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some parts of our service. Unless you have adjusted your browser setting so that it will refuse cookies, our service may use cookies.

Cookies can be “Persistent” or “Session” Cookies. Persistent cookies remain on your personal computer or mobile device when you go offline, while session cookies are deleted as soon as you close your web browser.

We use both session and persistent cookies for the purposes set out below:

Necessary / Essential Cookies: Type: Session Cookies, administered by: Us, Purpose: These cookies are essential to provide you with services available through the website and to enable you to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these cookies, the services that you have asked for cannot be provided, and we only use these cookies to provide you with those services.
Cookies Policy / Notice Acceptance Cookies: Type: Persistent Cookies, administered by: Us, Purpose: These cookies identify if users have accepted the use of cookies on the website.
Functionality Cookies: Type: Persistent Cookies, administered by: Us, Purpose: These cookies allow us to remember choices you make when you use the website, such as remembering your login details or language preference. The purpose of these cookies is to provide you with a more personal experience and to avoid you having to re-enter your preferences every time you use the website.

Use of Your Personal Data
The company may use personal data for the following purposes:

To provide and maintain our service, including to monitor the usage of our service.
For the performance of a contract: the development, compliance, and undertaking of the purchase contract for the products, items, or services you have purchased or of any other contract with us through the service.
To contact you: To contact you by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as mobile application’s push notifications regarding updates or informative communications related to the functionalities, products, or contracted services, including the security updates, when necessary or reasonable for their implementation.
To manage your requests: To attend and manage your requests to us.
For business transfers: We may use your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal data held by us about our service users is among the assets transferred.

Security of Your Personal Data
The security of your personal data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.

If you have any questions about this Privacy Policy, please contact us: contact (@) serpcore.com

Contact

SERPCORE

Knowledge